Volvic British Summertime Festival Upgrade

Experience the Volvic BST Hyde Park Festival like never before with our exclusive No Purchase Necessary (NPN) Instant Win Competition. Ticket upgrades await the lucky festival-goers! Objective: To engage Volvic consumers and enhance their festival experience through a dynamic and interactive competition, offering instant ticket upgrades during the BST Hyde Park Festival. Holograph’s Role: Holograph is tasked with developing the competition entry system, configuring the fulfilment process, and designing a reporting dashboard to monitor campaign performance. 1. Entry Form Build and Configuration: • Develop and deploy the competition entry form and landing page on the Volvic website. • Ensure the entry process captures necessary participant details and adheres to legal requirements. 2. Fulfilment System: • Configure a system for managing winner details and prize distribution. • Create system emails to notify winners and manage communications. 3. Reporting Dashboard: • Develop a dashboard to provide real-time metrics on QR scans, entries, and new subscribers.

Partners Involved: • Danone - Volvic • Holograph • Freuds Group • Festival organisers

Metrics • Over 1900 visitors • Over 1,000 entries This comprehensive approach ensures a seamless and engaging competition experience for festival-goers, enhancing their connection with the Volvic brand.